Multitalented. Your BMW Intelligent Personal Assistant.

Vehicle expert and personal assistant all in one. Your cloud-based BMW Intelligent Personal Assistant is your smart helper. It’s by your side as you drive every day, and always knows how best to help.

Discover your smart BMW Assistant – personalized and always up to date.

Control your BMW effortlessly with your voice.

You have numerous ways to control your BMW. With voice commands, the experience is especially intuitive and personalized. At the same time, it is incredibly convenient and safe, as your hands stay on the wheel and your focus remains on the road.

“Hey BMW.” Simply speak and your BMW will help you.

The BMW Intelligent Personal Assistant with improved, cloud-based speech recognition responds immediately to your voice. It offers easy access to features such as navigation, communication, entertainment and vehicle controls. Activate it by saying “Hey BMW” or via the button on the multifunction steering wheel.

Thinks ahead and anticipates.

Your BMW Assistant guides you to useful and untapped features. For example, it explains entertainment options and assistance systems, while proactively suggesting improvements based on your driving behavior. Do you always open the window before entering a parking garage? Let it do that for you automatically! Experience how your BMW makes driving easier.

Thinks ahead and anticipates.

Your BMW Assistant guides you to useful and untapped features. For example, it explains entertainment options and assistance systems, while proactively suggesting improvements based on your driving behavior. Do you always open the window before entering a parking garage? Let it do that for you automatically! Experience how your BMW makes driving easier.

Your digital assistant in the BMW Operating System X.

The BMW Intelligent Personal Assistant is constantly evolving. With BMW Vision Neue Klasse and the BMW Operating System X, its voice capabilities are further enhanced, and personalized suggestions are even more precisely tailored. This makes your driving experience in your BMW even more unique, with controls that are more intuitive and convenient than ever.

FREQUENTLY ASKED QUESTIONS.


How do I activate the BMW Intelligent Personal Assistant and “Hey BMW”?

To activate the BMW Intelligent Personal Assistant in your BMW for the first time, use your BMW ID to log on in the vehicle. Next, press the microphone button on the multifunction steering wheel to launch the Personal Assistant setup wizard, consent to the Privacy Policy and activate the “Hey BMW” password.


What can I get the BMW Intelligent Personal Assistant to do using voice control?

The BMW Intelligent Personal Assistant provides quick access to functions like navigation, communication, entertainment, and vehicle controls. You can use voice commands to activate seat or steering wheel heating, adjust the interior temperature, or open the windows. Start calls, get directions home, check vehicle status, and much more. Simply say, for example, “Activate my seat heating,” or “I’m cold.” “Call Max Mustermann,” or “Tell me a joke.“¹


What voices does the BMW Intelligent Personal Assistant have?

In selected vehicles with BMW Operating System 9 or later, you will hear a characteristic male BMW voice. In future, you will be able to choose a different voice for these vehicles. Vehicles with BMW Operating System 7, 8 and 8.5 come with a standard female voice.¹


What intelligent features does the BMW Intelligent Personal Assistant offer?

The BMW Intelligent Personal Assistant offers a great many intelligent features that make controlling your vehicle easier than ever. The Assistant proactively makes suggestions on using vehicle functions, for example. With its awareness of the vehicle status and outside environment, it can take appropriate action. With its awareness of the vehicle status and outside environment, it can automate functions such as opening windows in front of your company’s parking garage, for instance.


Which vehicles can use the BMW Intelligent Personal Assistant?

The BMW Intelligent Personal Assistant is available in various BMW models with BMW Operating System 7 or later.¹

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¹ Availability and features may vary depending on country, model, production date, software version and your chosen optional equipment.